Southerly Design Blog
Check out my blog for artist resources and tutorials!
A Much-Needed Brand Refresh: How to Match your Brand Identity to your Aesthetic
Brands change over time, and brand strategy has to follow suit to keep up. When I first started Southerly Design in 2018, my logo was floral and had a pastel color story. As I’ve grown in what I know as a designer and illustrator, my style has developed and evolved over time (…)
Web Design + Squarespace: The Importance of Having Your Own Website
It is so important to have an online presence by establishing and maintaining your own website, and routinely updating your site with important information in your business (…)
Digital Content Creation
I started working from home full-time during the COVID-19 pandemic. I started Southerly Design in 2018 after learning graphic design through self-taught (…)